The Future of Auto Sales
As acting Chief Product Officer, I created the initial product architecture and specifications as well as the look and feel, branding, and sales materials for the stealth mode auto sales and logistics startup. The goal was to create a platform that would empower auto dealerships to advance their online capabilities across sales, financing, and vehicle delivery.
I created specifications and interactive demos for search, sorting, comparative research, and selection processes as well as for loan application and purchase, and vehicle delivery/fulfillment among others. My detailed product prototyping allowed for accurate scoping and budgeting of the V1 development roadmap.
Task
Product planning and introductory marketing for a stealth mode startup
![](http://bonnefil.com/wp-content/uploads/2018/01/Screen-Shot-2018-01-21-at-9.28.33-PM.png)
![](http://bonnefil.com/wp-content/uploads/2018/01/Enterprise-Copy-4.png)
![](http://bonnefil.com/wp-content/uploads/2018/01/laptop-search.png)
![](http://bonnefil.com/wp-content/uploads/2018/01/Desktop-HD.png)
![](http://bonnefil.com/wp-content/uploads/2018/01/Finance-Calculator.png)
![](http://bonnefil.com/wp-content/uploads/2018/02/large-ux-bg-scaled.jpg)